Reach engaged residents who care about supporting local business.
Your sponsorships help fund high-quality, nonprofit journalism that gives a voice to all of Fort Collins.
Current Advertising Placements and Rates
| Placement Type | Dimensions | File/Creative Type | Device | Pricing | Run Time |
|---|---|---|---|---|---|
| Homepage – Header | 1200×180 to 1584×396 | GIF/JPEG/PNG | Desktop, Tablet, Mobile | $750.00 | 1 Month |
| Homepage – Middle | 1200×180 to 1584×396 | GIF/JPEG/PNG | Desktop, Tablet, Mobile | $500.00 | 1 Month |
| Homepage – Footer | 1200×180 to 1584×396 | GIF/JPEG/PNG | Desktop, Tablet, Mobile | $250.00 | 1 Month |
| Placement Type | Description / Character Count | Device | Pricing | Runtime |
| Home Page – Top Navigation Menu | A sponsor link displayed in the primary navigation bar at the top of the website, visible on all pages and accessible from any device. 20-40 Characters. | Desktop, Tablet, Mobile | $1,000.00 | 1 Month |
| Editorial Page – Side Menu | A sponsor link displayed in a side menu, offering ongoing visibility without interrupting editorial content or the reading experience. 20-40 Characters. | Desktop, Tablet, Mobile | $500.00 | 6 Months |
Current Sponsored Content Rates
| Type | Details | Pricing |
|---|---|---|
| Post – Standard | Tell your brand’s story in a meaningful way that connects with Fort Collins’ engaged, informed audience. Our Sponsored Content offering delivers a professionally presented article that blends seamlessly with our editorial style—built for credibility, visibility, and long-term value. What’s Included – $500 A dedicated sponsored article (up to 1,500 words and 3 photos) Formatted to match The Fort Collins Report’s editorial standards Permanently published on our website Promoted on our social media channels for broader reach Clearly labeled as sponsored content for transparency and trust | $500.00 |
| Post – Unlimited | Upgrade Option – $750 Unlimited word count and photos Perfect for in-depth features, founder stories, community initiatives, or multimedia-rich campaigns. | $750.00 |
Content Development
| Type | Details | Runtime | Pricing |
|---|---|---|---|
| Content Development | Don’t have a ready-made banner? No problem. At The Fort Collins Report, we offer custom sponsored placement design services to help your message stand out. Top header placement of a professionally designed 1200×180 to 1584×396 banner image. | 1 Month | $1,500.00 |
🎓 Sponsorship Acknowledgment Policy
Compliant with IRS 501(c)(3) Regulations
To preserve our nonprofit status and uphold the public trust, The Fort Collins Report adheres to IRS guidelines regarding sponsorship acknowledgments. Sponsors may be recognized in our content, communications, and events, but such acknowledgments must remain non-promotional in tone.
✅ What We Can Say
We may publicly acknowledge sponsors by including:
- Sponsor name and logo
- Business address, website, or contact information
- A brief, value-neutral description of the sponsor’s goods or services (e.g., “organic bakery,” “full-service law firm”)
- Slogans or taglines, if they are not promotional in nature (e.g., “Serving Fort Collins since 1992”)
🚫 What We Cannot Say
We may not include language in sponsorship acknowledgments that:
- Calls to action (e.g., “Visit us today,” “Call now for a free quote”)
- Qualitative comparisons (e.g., “the best bank in Northern Colorado”)
- Endorsements or testimonials
- Pricing information, discounts, or special offers (e.g., “10% off this week only”)
- Language intended to induce a sale
📌 Examples
| ✅ Allowed | 🚫 Not Allowed |
|---|---|
| “Sponsored by Gold Leaf Realty” | “Gold Leaf Realty – Fort Collins’ #1 Realtor!” |
| “Thanks to XYZ Bank for their support” | “Bank with XYZ for the lowest mortgage rates!” |
| “Support provided by Poudre Valley Law, a Fort Collins law firm” | “Need legal help? Poudre Valley Law is your solution!” |
🔹 Example Sponsorship Acknowledgment
Support for this reporting was provided by:
Excess Estate Sales, a locally owned company offering estate sale planning and on-site liquidation services throughout Fort Collins, Colorado.
Support for this reporting was provided by:
The Front Range Literacy Project, an example nonprofit organization dedicated to improving adult reading skills through free tutoring, volunteer-led workshops, and outreach in Larimer County. Learn more at website.org.
🔹 Example Advertisements
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